Free Download How to Build a Successful Consulting Practice
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How to Build a Successful Consulting Practice
Free Download How to Build a Successful Consulting Practice
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From the Back Cover
Make Consulting Your Dream Job-On Your Own Terms When you start your own consulting business, you can be your own boss, set your own hours-and make big profits! But that only happens if you're truly prepared. Are you familiar with the biggest consulting myths? Do you know the 12 success factors for consultants? Have you ever owned your own business before? How to Build a Successful Consulting Practice has all these answers and more-distilled by consulting guru Jack Phillips from years spent researching and reviewing successful firms that are still in business today. This essential volume shows how to: Develop a bulletproof business plan Find and keep clients for life Build your brand with magnetic marketing strategies Write spot-on proposals Use the Internet as a secret weapon Become a charismatic public speaker Avoid financial, legal, and ethical pitfalls Adjust to a new work life
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About the Author
Jack Phillips, Ph.D., is the chairman of the ROI Institute, which provides consulting services for Fortune 500 companies and workshops for major private and public organizations. The author and editor of more than 40 books and 100 articles, Phillips' clients include Accenture, Price Waterhouse Coopers, and IBM.
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Product details
Paperback: 256 pages
Publisher: McGraw-Hill Education; 1 edition (August 9, 2006)
Language: English
ISBN-10: 0071462295
ISBN-13: 978-0071462297
Product Dimensions:
7.4 x 0.6 x 9.3 inches
Shipping Weight: 1.1 pounds (View shipping rates and policies)
Average Customer Review:
3.7 out of 5 stars
5 customer reviews
Amazon Best Sellers Rank:
#445,258 in Books (See Top 100 in Books)
Jack Phillips offers up a very thorough how-to guide for starting and promoting a consulting business. All of the basics are covered: 1) deciding if consulting is for you, 2) finding your niche, 3) financial considerations, 4) marketing, and 5) proposal preparation.I agree with Phillips' comments on page 90 about being "remarkable". You need to be different, or unique, in your field in order to stand out in the crowd. In my situation, I found that creating an informative website added to my credibility and gave me an edge over other consultants.I also agree with what he says on page 106 about writing books to enhance one's career. As the author of three books, I have found that there is a tremendous amount of prestige that goes along with being a published author.There are a lot of good books on consulting out there, and this is one of the best.If you are thinking about starting your own consulting business, then you should read this book.Mitch Paioff, Author, Getting Started as an Independent Computer ConsultantGetting Started as an Independent Computer Consultant
The book provides a good collection of current consulting references and resources in one easy to navigate package. For the person new to consulting it is a great resource. For experienced consultants looking for new or innovative ideas for your practice this is not the best source.
This book comprises lots of practical lists, forms and broad advice about starting and building an successful consulting practice. Therefore it's worthwhile reading and investing your time. There is a confinement. The book is at large a bit to subtle for an inexperienced reader. For instance: When elaborating the use of paid advertising for client development Jack uses extensive argument that it could be useful for branding etc. Instead for just saying blunt: for most small consultant business or solo practitioners it's a waste of money and it won't lead you to an assignment.Reading this book in combination with Guy Kawasaki's book: "The art of a start" provide you with sufficient building bricks for laying a fundament under your business.
So much of the information in here is so basic or just no-brainers, and all these silly checklists that fill up the pages - such as a whole section on what to get for your office (including a desk chair!-well, duh.). A serious consultant should be smart enough to know much of the information themselves, or they shouldn't be consulting. There are much better books out there.
This is the most practical and realistic book on consulting I've read. I've owned two consulting practices and have learned through trial and error what works and what doesn't. Save yourself the time (and financial heartache) of experimentation and follow the recommendations outlined by Phillips. The section on ROI is particularly useful as most consultants fail to demonstrate their value to the client. Phillips offers an ROI methodology that ensures success, credibility and a sustainable consulting business.
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